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National Safety Council

 

Prescribed to Death

Prescription opioids kill over 22,000 Americans each year, yet they rarely make the news. Prescribed to Death sought to humanize the

crisis and educate Americans about their risk by carving 22,000 faces onto 22,000 pills, one for each life that was lost.


Case Study Video: 

 

The Website:  The website replicated the pill wall into a digital experience, but also put a name to each face.  My partner and I worked on 50 video stories to honor victims of the epidemic.

 Each pill face is clickable andgenerates a video.  See more at stopeverydaykillers.org

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