In 2017, Energy BBDO partnered with the National Safety Council to bring awareness
to the Opioid Crisis in America.
Case Study Video:
Background
The Memorial: Every 24 minutes a pill was carved with the face of another victim of the opioid crisis. 22,000 pills made for 22,000 lives.
The Website: The website replicated the pill wall into a digital experience, but also put a name to each face. My partner and I worked on 50 video stories to honor victims of the epidemic. Each pill face is clickable and generates a video. See more at stopeverydaykillers.org