4 A's
Back when I was an account person, I was nominated by FCB (where I was working at the time) and given a scholarship to participate in the Chicago Institute of Advanced Advertising Studies program through the American Association of Advertising Agencies (4 A's).
5 teams consisting of young professionals from different Chicago agencies were briefed by the Propel brand team to develop a digital/social campaign for them, At the end of the program, each team presented their proposal to the Propel brand team. Below is our winning campaign:
